January 19, 2016

Imats Los Angeles 2016

The Imats 2016 was a total blast. My best friend,who also happens to be my older sister, joined me for a weekend in Pasadena, California. 

From long lines to get in through the front doors, to someone twinning it with my sister, the two-day beauty extravaganza was nothing short of entertainment. 

Professional body painter John Vargas wowed the crowd with another intricate body art creation. 
Other stunning displays adorned the convention floor. Including nature goddesses, evil creatures and dark queens. 

Celebrity makeup artist Sian Richards and Brian Champagne taught us how to contour light and dark skin tones 

While celebrity makeup artist Juliana Rakoza posed with ease. This Brazilian native has a kind heart and incredible talent. Find her on Instagram @julianarakoza to view her work. 

Brands such as Sugar Pill dazzled with fun outfits while the Morphe team was excited to pose for the camera. 

Additionally, Morphe was our favorite brand to purchase from and the discounts at the show were incredible. 

China Glaze was another favorite, offering a deep discount that seemed like a crime. 

Goth-punk girl, Kat Von D's display hosted lipsticks shades titled Backstage Barbie, Hellbent and Coven, and House of Lashes had the most beautiful wall covered with hand-crafted paper flowers.

If you are a makeup lover and have never been to this trade show, I suggest you go. The discounts alone are worth the trip. Any other makeup class will have you paying at minimum $60-$100. At the Imats you have the opportunity to sit in on four or more classes each day, and you're being taught by some of the most highly sought-after mua in the world. 

Tickets for the IMATS usually go on sale in September and sell out fast so mark your calendars. 

Until next year, Imats, thank you for another year of great memories!